VF Corporation, the parent company of lifestyle brands including Vans and The North Face, has appointed Matt Puckett as its new chief financial officer.
He will take over from current CFO Scott Roe at the end of May.
Puckett joined VF Corporation in 2001 as a senior accountant and has since held a series of finance roles in the organisation, including as CFO of Timberland.
VF CEO Steve Rendle said: “Matt’s VF career has given him a broad range of experience in all facets of financial management, and he deeply understands our company and financial model from his experience working within our brands, our business units, and across international markets.
“There’s no one more qualified than him to serve in the CFO position as we pursue the next phase of the VF growth strategy.”