This is the inaugural white paper from The Engagement Appeal. The Path to Inclusive Engagement  - A Roadmap for Mutual Benefit highlights the need for greater engagement between companies and their retail shareholders. It is a must-read for anyone interested in improving corporate governance, stewardship and overall understanding of today’s diverse investors.

Responsible businesses can change the world for the better. They not only deliver financial returns for their owners, but also play a crucial role in driving positive change for the benefit of everyone in society. From leading the fight to mitigate climate change to building more just and equal communities, responsible businesses have so much to offer.

Right now, however, we believe this opportunity is being missed. What explains this failure? In short, while PLCs are owned by very diverse groups of shareholders, large and small, they only hear the voices of their biggest investors. Their leaders have little or no contact with the owners of the business, other than a handful of large institutions at the top of their shareholder registers.

In this paper, we set out the case for inclusive engagement with retail investors. We look at what is holding businesses back, as well as how that might change. And we sketch out the beginnings of an action plan for a brighter future. This is just the start – the beginning of a new movement – and we look forward to discussing it with as wide an audience as possible. Together, we can make the change.

Download our whitepaper today and learn more about The Engagement Appeal.