What would you do if your company was targeted by short-selling activist investors? Communication is vital to prevent reputational damage.

McDonald’s, IKEA, Apple are some of the well-known corporations making a stand against Russia. And this is about more than just good PR.

The company has destroyed the trust of passengers and employees, and demonstrated the consequences of making decisions based only on cost.

After the Capitol riot many US firms felt they could not stay silent. Brand activism is on the rise and boards should be aware of its power.

Twitter CEO Jack Dorsey’s decision to fact-check and flag the president’s more egregious tweets is a stark reminder that corporate reputation is a governance issue.

Most boards become paralysed when faced with a threat to organisational reputation. Chairs must plan carefully to put unwelcome issues on the agenda.

Media coverage has a broad agenda-setting effect which should never be underestimated. Directors need to carefully manage their reactions to what they read.

From compliance to new technology and broader stakeholder engagement, financial services firms today must be fighting fit in order to thrive. Enter the effective board, which must govern like never before. In this special report, we outline six key areas of knowledge and insight to equip boards for the unprecedented challenges ahead.

Poor ethical behaviour can destroy a company’s reputation, but establishing a strong ethical programme can lay the foundation for improved conduct and business performance.

Poll finds that the image projected by corporate leadership is now a major concern for boards as they also grapple with the challenge of integrating reputation issues into business models.