David Grayson CBE is professor of corporate responsibility at Cranfield University School of Management. He joined management education in 2007 after a 30-year career as a social entrepreneur and campaigner for responsible business and diversity. This included founding Project North East (now PNE Group), an economic development social enterprise; and serving as a managing director of Business in the Community. David has been a visiting senior fellow at the CSR Initiative of Harvard’s Kennedy School of Government, and has chaired or served on various charity, social enterprise and public sector boards. He currently chairs the national charity Carers UK. David has written several books on responsible business, sustainability and social “intrapreneurism”. David’s latest book: “Take Care: How to be a great employer for working carers”, was published in July 2017.