AI learning systems and big data are continuing to accelerate the transformation of businesses around the world, but boards and senior management are struggling with how these technologies can best reshape their organisations. A recent survey by consulting firm KPMG asked 250 "director-level or higher" executives at companies with over 1,000 employees about data privacy. Some 29% admitted the way their own companies collect personal information is "sometimes unethical", while 33% said consumers should be concerned about how their company uses personal data. While digital technologies enable new business models and environments to develop—whether in the form of products, services, revenue streams or efficiencies—they also present a